What i most look at honestly i what the current history of the players is. I generally play to my opponents first and consider the rest later. This is especially more effective if you've been playing the same people for quite some time. Like you know if a certain player goes all in without hesitation pre-flop then you know he has pocket tens because for the last 4 years thats the only hand he behaves that way with. Online is a bit more difficult but thats where your hand history analyzation and notes can come in handy. After that then i do factor in the rest. Hand strength vs. Position, then tourney type. (I hate rebuy tourneys sometimes) then Pot odds.